What we do
ASA
When the Advertising Standards Authority was given the responsibility for broadcast as well as non-broadcast advertising, it heralded big changes in the organisation. This was the perfect opportunity to review their forty-year-old identity to reflect the modern ASA – a future-facing organisation that embraces clear, simple and authoritative communication.
We developed the ASA's renowned red tick and created a very simple identity that can communicate on different levels to diverse audiences, including the general public, key influencers and the advertising industry.
What our clients say
“They continuingly show in their work their imagination, understanding and thoroughness. They easily grasped and managed to communicate complex regulatory messages simply but effectively. From 48 sheets, to promotional giveaways to our office design, Columns has brought variety to our communications while insisting on maintaining our overall brand integrity.”Communications Director Advertising Standards Authority